Background
The need for centralised management of product displays.
The need for unification of assortment management across the entire network.
Ensuring an uninterrupted business process of merchandising management.
Progress of the project
Integration:
Setting up the interaction between ABM Shelf and the company's existing data exchange system. This included identifying the data required to build planograms and ensuring that they were automatically transferred to the ABM Shelf system.
ПіPreparation and collection of data:
Collecting and preparing all the necessary data, such as the dimensions of goods and equipment, for further use in building planograms. The Epicentre K team took an inventory of the current goods and equipment, which allowed us to create accurate and efficient planograms that correspond to the real conditions of the stores.
Training the team to work with the system:
Organisation of a series of training events for the Epicenter K team. This included online classes with ABM Shelf experts, where the system's functionality was discussed in detail, as well as the creation of training videos and other methodological materials. Particular attention was paid to the specific details and nuances typical of the DIY industry, so that employees could use the system as efficiently as possible in their daily work.
Creating planograms for 2 locations:
Development and implementation of pilot planograms in two selected outlets. This stage included a detailed analysis of the current product displays and the creation of optimised planograms based on the data obtained. After successful testing and receiving feedback from the employees of these outlets, the necessary adjustments were made to further scale the project.
Implementation results
The results for the Epicenter K:
Qualitative changes:
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Improving the efficiency of assortment and merchandising management.
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Ensuring an uninterrupted process of displaying goods.
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Increasing the level of training and competence of the team through training and support.